Columbia, Md. – June 6, 2017 – Merkle (, a leading technology-enabled, data-driven performance marketing agency, announced that Merkle|Comet has won the 2017 Pega Partner Excellence in Thought Leadership Award: Customer Engagement. The award was presented during PegaWorld 2017 taking place June 4-7 in Las Vegas, NV. This marks the fourth Pega Partner Excellence Award for Merkle|Comet.

The Partner Excellence Award reflects Pega’s expectations of alliance success, using objective criteria to select and reward partners for demonstrating exceptional performance. Merkle|Comet overcame tough competition to receive this year’s recognition for their excellence in Customer Engagement. Merkle|Comet demonstrated leadership with the largest number of Pega® Marketing and decisioning solutions, the largest number of skilled Pega Marketing resources in the ecosystem, and through demonstrating close collaboration with Pega Consulting for Pega Marketing projects.

Pega partners are playing an increasingly significant role as we continue to help businesses quickly evolve to meet the challenges of the digital age,” said Ken Nicolson, VP of Global Alliances, Pegasystems Inc. “These exemplary award winners are prime examples of how our partner community drives innovation and business transformation at some of the world’s leading companies.
We are delighted to receive this Partner Excellence in Thought Leadership award for expertise in leveraging Pega marketing and decisioning solutions to help leading companies realize world class customer engagement through our Logic Accelerators and specific work on integrating adtech and martech into our clients’ businesses,
— Iain Levein, SVP Global Pega Practice, Merkle|Comet
Our alliance with Pega strengthens year on year as we continue to build the largest number of skilled Pega Marketing resources in the Pega partner ecosystem. This award underscores Merkle|Comet’s reputation as a leading Pega partner in helping global corporations transform and optimize their customer interactions across the digital enterprise.

About Merkle|Comet

Comet specializes in supporting the successful implementation of CRM, marketing, and decision management solutions. Comet delivers complex, real world, inbound, and outbound marketing and customer management technology solutions, ensuring that marketing reaches the right customers at the moments that most influence their decisions. Comet has a proven track record from many years of experience in translating marketing requirements into practical technology implementations for global customer service focused enterprises. Comet now employs approximately 300+ people across multiple locations worldwide, with expert advisory services and support, tailored to time zones as well as to local, regional, and global marketplace needs. For more information contact: or call: UK +44 (0)20 7151 0685 | USA: +1 646 453 6140| ES +34 93 495 1334 or visit  

About Merkle

Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices.  For more than 25 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The agency’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies. When combined with its strength in performance creative and media, Merkle creates customer experiences that drive improved marketing results and shareholder value. M1, Merkle’s end-to-end, people-based insights, planning, and activation platform, enables clients to target known individuals and reach them across media and channels, throughout the customer life cycle. With more than 4,100 employees, Merkle is headquartered in Columbia, Maryland with 16 additional offices in the US and 8 offices in Europe and Asia. In 2016, the agency joined the Dentsu Aegis Network. For more information, contact Merkle at 1-877-9-Merkle or visit